November 12, 2019, 11:00 AM - 12:00 PM @ Surprise City Hall - Council Chambers
On the Road since 1925: The Colorful History of Arizona Highways Magazine.
In this presentation, former Arizona Highways Magazine publisher Win Holden will share the fascinating story of how a brochure produced by the Arizona Highway Department evolved into one of the most respected and revered publications in the world. With an annual economic impact of over $65 million, Arizona Highways reaches all 50 states and over 100 countries around the world. Learn how this remarkable magazine has beaten the odds and is thriving in a competitive environment.